The leaders of the United Arab Emirates (UAE) take innovation seriously. In just over 10-years they have tried to remake the country. Projects include massive skyscrapers, new airports, world-class hospitals, and education promotion zones to name a few. But this is only the beginning. The country, which is still less than 50-years-old, has set a goal to be ranked among the top 20 most innovative countries in the world by 2021. While the goal is commendable, what are the reasons? After all, isn’t the country oil rich?